VP, Product Marketing - Workforce Identity (San Francisco CA)(Remote Eligible)

Last updated a minute ago
Location:Remote -
Job Type:Full Time

The Position

The Vice President, Product Marketing for Workforce Identity has responsibility for driving the development of the GTM strategy, messaging and content that effectively differentiates Okta in the market. This leader will set the strategic vision for how Okta demonstrates the value of its Workforce Identity products, Okta Integration Network and platform while leading the product marketing team and cross-functional collaborators for delivery of this vision.

This role operates at the intersection of product, sales, customer success and marketing. You’re technically oriented, but also a strong storyteller who can transform increasingly complex identity and infrastructure needs into distilled and differentiated messages.


  • Build a world-class product marketing team. You have directly led and scaled a product marketing team for a hyper growth company.
  • Lead them well. You care deeply about growing your team and helping them to achieve their career ambitions.
  • Define the go-to-market plays. You will work closely with sales leadership and solution marketing counterparts to define the target audiences, personas and messaging required to reach them effectively.
  • Deliver innovative messaging. You will define the positioning and value propositions of our Workforce Identity products, while also driving the value of our platform and Okta Integration Network.
  • Drive our integrations strategy. Integrations are of paramount importance for the Okta Identity Cloud. You’ll work closely with product management and Business Development to ensure we’re delivering deep integrations with partners across the technology stack, including endpoint security, email security, human resources, IaaS, SOAR, API gateways and more.
  • Launch products excellently. You’ll work closely with product and program management to drive the launch process for marketing and sales.
  • Turn the field sales organization into a force multiplier. You’ll work closely with sales and enablement leadership to train the field on product positioning, pitches and the sales process--from qualification and discovery through the deal closing.
  • Engage with industry and financial analysts. You will lead, influence and drive Okta’s position in the hearts and minds of our analyst communities.
  • Deliver content to support the buyer’s journey and marketing campaigns. Your team with help to drive assets including dynamic presentations, demos and sales tools.

Experience & Skills

  • 10+ years of professional experience of increasing responsibilities in product marketing roles.
  • Experience marketing cloud-based products, ideally through the CIO and CISO’s organizations.
  • Background in marketing to the world’s largest organizations (G2K).
  • You have a deep technical acumen, and blend that with phenomenal business and communication skills.
  • You are an exceptional storyteller, and have an allergy to buzzwords.
  • You’re comfortable working directly with customers--be it the CIO of a Fortune 100, or an architect on the technical team.
  • Experience leading a team of 20+, with multiple layers of management.


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at this company are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.