|Job Type:||Full Time|
At Microsoft Advertising we bring our insatiable curiosity and customer obsession to the table, challenging ourselves and each other, to make tomorrow better for our advertisers around the globe.
In Microsoft Advertising’s Campaign Management team, we build best-in-class, high-scale services that advertisers, agencies and 3rd party tools use to create and manage their search advertising accounts that run on Bing, Yahoo and AOL. As a Program Manager (Product Manager), you will shape our product every day. Your work will be critical for many businesses who need help with recovering from the current economic downturn and help with thriving in the new economy. You will partner with and inspire our development team to deliver significant value to our customers and business. Besides working with technical peers, you will also collaborate closely with non-engineering disciplines such as our UX Research/Design, Business Development, Sales, and Support - you will leverage and collaborate with them to keep a close pulse on our customers, define best-in-class advertising campaign management experiences, communicate our vision and roadmap internally and externally, take changes to market, and measure the impact of these changes on our customers and business.
PMs in our team are the caretakers of the product and its outcomes for our customers. In short, the PM role in this team is focused on answering two key questions: what and why. What customer needs are we solving? Why are we solving them? What product improvements are we building? Why are we building these? What are we doing to better deliver business success for our customers? Answering these questions requires deep customer obsession and strong product sense. For us in the PM team, customer obsession means that we are always evaluating solutions from the customer’s perspective. This is especially valuable, because oftentimes, the PM is the primary advocate for the customer in every stage of the product development lifecycle. Product sense means proposing, building, and evaluating product changes as solutions to customer problems.
Product development is much more than answering what and why. PMs can only succeed with close partnerships with all other professions that interact the customer’s experience. The most critical partnership is with the software engineering (SE) team. We partner with software engineers to help us answer how and, often as a consequence, when. How will the product support my proposed customer experience? When can our business deliver these experiences? The PM-SE partnership is the most critical because the PM can articulate the value for the customer and the SE can articulate the cost (i.e. time, resources, etc.) for building a proposed solution. Only after understanding both the value and the cost can we estimate a return on investment (ROI) for a proposed product solution. Often times the ROI helps with understanding the opportunity cost: when looking at 10 possible product improvements, which 5 should we work on first? PMs own the product roadmap. Because an informed roadmap that takes into account opportunity cost requires SE input, this PM-SE partnership is one of the most critical to get right. By the way, this is just the tip of the iceberg. PMs are oftentimes the center of the solar system for their product areas. Not only do they partner with SEs, they also partner with UX designers, UX researchers, sales account managers, product marketing managers, customer support engineers, customer support advocates, privacy teams, compliance teams, engineering business leadership, etc. Success in this role requires a scaled approach to human partnership and teamwork.
For this role, we are looking for an established and aspiring product leader to create amazing, innovative product experiences and investments that unlock growth and value for Microsoft Advertising’s customers, brands, and retailers. For this role, the PM is accountable for the business outcomes and the product experiences that address the following core advertiser needs:
- Who should I show my ads to?
- How much should I pay for these ads?
- What should my ads say?
- Are my ads delivering the right results for my business?
- How should I react to my results?
- What are the issues with my campaign?
- How can I fix issues with my campaign?
In addition to the above core needs, the PM for this role is accountable for quickly building a rich understanding of and meaningfully addressing new customer needs, especially as Microsoft Advertising customers continue to face new business challenges.
Required Skills and Experience
- 4-7 years of experience in Program or Product Management. In other words, 4-7 years of proven track record of delivering multiple successful user-facing experiences by leading throughout entirety of the product development lifecycle: from ideation to release and beyond.
- Customer obsession: ability to quickly build a rich understanding of a customer’s core needs.
- Product sense: ability to propose, build, and evaluate product changes as solutions to customer problems.
- Self-motivated with a demonstrated ability to work in a fast-paced environment.
- Ability to think strategically, and craft & communicate a compelling vision. This requires excellent written and oral communication, skilled cross-team collaboration, and proven analytical skills with a bias towards data and metrics.
- Constant learner and agent changer to drive product and process transformation.
- Search and Digital Advertising experience
- Experience in software/product development in an online/web services environment.
- Bachelor’s/Master’s degree equivalent in computer science, engineering, business administration, or related field
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.